Digital Posters for #LondonIsOpen 

Entry of the D&DA New Blood Awards 2018 JCDecaux #LondonIsOpen campaign initiated by Mayor of London. #LondonIsOpen campaign aims to send a message across London of openness, internationalism, diversity and commonality. Aim of the advert, which was created for digital screens at the bus shelters on Oxford Street was to promote London as friendly and active city. Idea of parks as a symbol of the city's openness and wellbeing was influenced by the fact that parks are accessible to everyone and London is the greenest among major European capitals. Illustration style influenced by British poster artist Tom Purvis.